Work backwards from the decisions you need to make. Then finding the right data gets so much easier.
Don't let the market define your brand. Here's simple but effective branding advice from five marketing and branding experts.
You defined who you want to reach and what you can teach them. You know how to add value. Now how do you get your message in front of them?
Instead of assuming I know everything, I'm setting out to learn a product's jobs to be done from customers. Here's how it starts.
New mediums, new tools and new platforms can be a huge advantage to the early adopters IF the new medium itself gains traction and grows like crazy.